Unlock the Secret Formula: 12 Proven Steps to Skyrocket Your Video Marketing Strategy Today!
These goals will guide your video marketing efforts and determine the kind of video content you produce.
Examples of common video marketing goals include:
- Increase brand awareness
- Drive traffic to your blog or website
- Generate leads and sales
- Educate your audience
- Grow your social media following
Best practice: Use the SMART goal framework when defining your goals. That means making sure all goals are Specific, Measurable, Achievable, Relevant, and Time-bound. Example: Generate 500 qualified leads per month through Facebook video content.
Related reading: 13 Critical Social Media Goals & How To Hit Them
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