Are AI-Powered Marketing Tools Putting Agents on a Collision Course with Copyright Lawsuits?
Unlike the U.S., the U.K. relies on narrower “fair dealing” exceptions, which make it harder for AI developers to argue that mass data scraping is permissible. The European Union has introduced new rules for text and data mining, but courts are already fielding challenges about how they apply to AI systems.
“Transparency is a major issue,” Bosher said. “In some cases, AI engineers admitted they had no guidance on intellectual property. That should concern anyone using these tools in a commercial setting.”
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