Are You Missing These 10 Critical Signs It’s Time to Rethink Your Branding?
1. Regularly Check and Adjust
“There shouldn’t be any time frame for tweaking your brand. You should adjust it in real time when milestones, such as press placements and achievements, occur. As far as an overhaul, that should only be done if you’re going in vastly new direction or taking on a unique and ongoing project, such as writing a book.”
Rakia Reynolds, Skai Blue Media
2. Let Your Brand Grow as You Do
“Your personal brand should grow and change as you do. If you’ve had new experiences that have really contributed to your life, it’s good to update your brand to reflect those changes. I often ask myself, “What has shifted?” in order to reflect on where I am and where I’m heading. Your personal brand should feel authentic, and also reflect where you’re going.”
