“Battle of the Builders: WordPress or Webflow – Who Reigns Supreme in Web Design?”

"Battle of the Builders: WordPress or Webflow - Who Reigns Supreme in Web Design?"
a line graph showing market share for websites using CMSs like WordPress, Wix, and Squarespace

WordPress vs Webflow: key differences

This section breaks down important differences between the two platforms. Strapped for time? Here’s everything you need to know in one handy table:

Webflow WordPress
Setup No installation required One-click install with most hosts
User friendliness and onboarding Intuitive for designers, but has a steeper learning curve for non-technical users User-friendly dashboard and Block Editor for both beginners and advanced users
Design 6,000+ mostly paid templates, powerful editor geared towards designers and developers 13,000+ themes customizable via block-based editor, plugin extensions, and custom code
Flexibility and extensibility Supports custom code and third-party integrations with around 300 apps in the marketplace 60,000+ plugins, support for all site types, headless setups, and full custom code access
Content management CMS is a paid feature and supports visual editing, less suited for high-volume publishing Built for content creation with a robust editor, revision history, scheduling, and taxonomy tools
Performance CDN-backed hosting and image optimization are built in with limited performance controls Performance and control over optimization depends on hosting and setup
Security Updates, SSL, DDoS protection, and backups are handled by Webflow Security is up to the user and managed via updates, plugins, and your hosting provider
Collaboration Multiple user roles, but user limits and added cost for team features Unlimited users with custom roles and plugins are available for advanced collaboration
SEO Basic SEO tools built in, metadata is pattern-based, and limited control without code Full SEO control, plugins for schema, metadata, and analytics
Developer features Strong frontend tools and limited backend access with no server access Full code and database access, supports code customizations, CLI, headless setups, and local development
Scalability Content and bandwidth limits based on your plan, with higher costs as your site grows Scales with hosting, content and bandwidth limits based on host, and enterprise-capable
Maintenance All maintenance is handled by Webflow Manual updates on self-hosted sites, and automated with managed hosting
Support and community Email support, forums, tutorials, and AI assistant are available Massive global community and support structure, plus hosting provider support
Ecommerce Basic ecommerce for physical/digital products and limited payment options with higher fees Supports all store types and monetization via plugins, and supports global payments
Pricing Complex pricing structure with separate site/workspace plans, and costs add up quickly A free software, so costs depend on hosting, themes, and plugins

1. Setup

Because Webflow is a SaaS platform, it doesn’t need any installation. You just sign up and can start building websites right away, including the option to buy a domain and automatically connect it to your website.

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