Dive Deep or Spread Wide? The Social Media Strategy That Might Surprise You

Dive Deep or Spread Wide? The Social Media Strategy That Might Surprise You

It’s a decent strategy to use, uploading the same content to multiple platforms and repurposing content on other platforms.

However, you run the risk of creating content just to fill a quota when you do this when you should be creating high-quality content that actually solves problems and provides entertainment.

In this post, we make the case for going deep with your social media strategy instead of spreading yourself too thin by going too wide.

What does going deep with your social media strategy mean?

Going deep instead of wide with your social media strategy means focusing on a single social media platform rather than spreading yourself too thin across a variety of different platforms.

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