Dive Deep or Spread Wide? The Social Media Strategy That Might Surprise You
This means more likes, comments, shares and follows.
This will eventually lead to more conversions and sales when you’re ready to monetize your social media presence.
Easier to grow your following
Spreading yourself too thin across too many platforms means you’ll receive fewer engagements across each one.
This also means you don’t receive many followers.
But when you spend more time, energy and money focusing on a single platform, you’re able to create better content that leads to higher engagements.
