How Discovering Ikigai Transformed My 70s into the Most Vibrant Decade of My Life

How Discovering Ikigai Transformed My 70s into the Most Vibrant Decade of My Life

Ever catch yourself thinking, “Is this all there is?”—especially as the years stack up and the buzz of ambition dims? I did, for the longest time. In my thirties, I was a relentless hunter, chasing promotions and applause like they’d fill some vast emptiness inside. Yet, funny enough, the nearer I got to those milestones, the further fulfillment slipped away. Fast forward to my seventies—I figured slowing down meant settling for a quieter, less thrilling chapter. But then, a curious Japanese concept called ikigai flipped that assumption on its head. Rather than some grand career pivot or life overhaul, it was the tiny, almost invisible joys—the crisp morning air, heartfelt chats, even the simple act of hand-writing letters—that reignited a fire I thought had long burned out. Turns out, purpose isn’t some elusive trophy to chase; it’s the art of noticing life’s small, potent sparks. Ready to rethink what really fuels your fire? LEARN MORE

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