How Small Publishers Could Cash In Big on the AI Royalty Revolution: The Untold Power of Collective Licensing
That was a lengthy undertaking, but one that is setting the unit up as an effective negotiator of AI licensing rights, to unlock royalties for small and mid-size publishers on a usage basis, according to Factiva’s general manager Emma O’Brian, who was hired in the role in August.
Of course, Dow Jones is also home to The Wall Street Journal (both under parent News Corp), a fact O’Brian stressed is critical in knowing how to negotiate the best terms on behalf of other publishers. “We would never sign a [AI licensing] deal we wouldn’t ourselves sign,” she said.
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