How Small Publishers Could Cash In Big on the AI Royalty Revolution: The Untold Power of Collective Licensing
“The existential question is: ‘how are our publishers and how are we managing the relationships with the LLMs directly?,’” said O’Brian. “That’s a consumer question, and that’s something that we hope to have a bigger hand in down the road. We want to be at the table and have conversations with publisher partners on how we can help with that.”
The rise of enterprise LLMs is opening the door to new AI licensing opportunities for more general interest consumer titles also like The Economist and The Financial Times. Meanwhile, other collective licensing and rights bodies are also moving in the same direction — carving out a promising new stream of revenue for the long tail of publishers.
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