Inside the Magic: How James Cameron and Disney Are Revolutionizing Animation—Secrets Revealed by Pietro Schito
But yes, in terms of, you know, today I was on LinkedIn, I saw something that was very interesting and impactful for the animation industry. So, most storyboards that you see in the films that we watch are made on some platforms like Tomboom is one, Harmony is one of those, they help you with animation, specifically with pre-production and storyboarding. And they just launched, I watched the video where they completely embraced AI. They were very careful because AI is a very hot topic with good reasons in the animation industry. They were very careful with the wording, but they’re embracing it. And those are one of, you know, the big, that’s the platform that every studio use. And so they allow you to put a script and then it does a breakdown. I didn’t look into that deeply, but in a brief video, it would tell you that the AI will analyze the script, do scratch voices with AI-generated audio and things that are, you know, I’m pretty sure the comment section is going to be very heated in that post. But eventually it looks like there’s no way out. And so, yeah, there’s no specific question with the answer with the date, but I think it is coming to some degree. Looking at the bright side, just very quickly, these films that we watch, you know, Disney, Pixar, Dreamworks, these are films that cost millions of dollars, sometimes hundreds of millions of dollars with the very big productions. In the films, like even the one that won an Academy Award, Flow, was 3.5, I think, million of dollar five, I don’t know what the entire, the final budget, but it’s, you’re still talking about a project that’s millions of dollars. And so if AI is used ethically and can suddenly bring the cost down even to one million, it’s still a huge investment of money and that will pluralize a lot the industry. So other voices, other communities, other people that are usually not in, they don’t have a chance, then maybe that could be a good thing. Looking at the bright side, of course, if ethically, you know, source, then there’s a way to do it properly. And so that is my take on AI and it’s complex.
