“Is Your Publisher a Scammer in Disguise? Uncover the Shocking Truth with Just One Simple Check!”
9. They have 5-star reviews on Trustpilot that were posted in close proximity to each other, and/or they claim to have a 5-star average on Trustpilot but there are no reviews at all, or their average is NOT 5 stars.
You can read about this phenomenom here: FRAUD ALERT: Why 5-Star Reviews on Trustpilot Can NOT Be Trusted – by James M. Walsh, Esq.
Rule of thumb: Only read the one-star reviews on Trustpilot. The rest just can’t be trusted.
10. They claim to pay 100% royalties.
This is one of the most fraudulent marketing tactics in the industry. New authors think they’re going to get 100% of the proceeds of a book sale. Nope! The retailer, distributor, printer, and publisher get a piece of the pie and the author gets what’s left over. That’s how it works for all companies but legitimate publishers word it more honestly. 100% royalties is a myth. Any company claiming this statement should be avoided at all costs. And, since many scammers end up not publishing the author’s book at all, the royalties were a moot point anyway. But, lying in this way sure can suck in victims!
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