“Spot the Hidden Dangers: 5 Crucial Red Flags That Could Sink Your Brand Collaboration!”
It’s crucial to find someone whose track record aligns with the level of integrity you’re aiming to uphold in your own brand.
If you have to keep rationalizing or explaining away the rumors, that’s a sign you’re setting yourself up for a stressful time.
5. They overshadow or dilute your brand identity
You’ve poured energy, passion, and resources into growing your brand voice—think of it like a finely tuned instrument that reflects your essence.
Now imagine teaming up with someone who either tries to drown out that instrument or reshape it entirely.
