Subdomain or Subdirectory: The Surprising SEO Secret That Could Make or Break Your Website!
First, let’s start with the fundamental structural differences.
URL structure
A subdomain appears before the primary domain and is separated by a period. It looks like shop.example.com or portal.example.com.
Whereas a subdirectory appears after the main domain and is separated by a slash. It looks like example.com/shop or example.com/portal.
Maintenance
Subdomains demand more technical maintenance and resources.
Often, there are more DNS records, SSL certificates, and duplicate content to manage. Depending on your business and site setup, you may also need different content management systems (CMSs) to run each subdomain, increasing technical complexity and resources.
