The Hidden Triggers Behind Your Website’s Traffic Plunge—and How to Beat Them Fast
Of course, the fix is to adapt your content and site according to what the algorithm change targets. However, hold off on any immediate major changes. It’s often best to wait a month or so until the update is rolled out completely before assessing the next steps. Ranking volatility is usually greatest right after algorithm changes.
7. Look at search engine results page (SERP) layout changes
Changes to the search results page can also reduce the visibility of organic search results overall. We have seen many of those over the years, the latest being AI summaries.
