The Surprising Habit That Makes Your Writing Unforgettable—And How to Master It Today

Oh So Clear

“WTF?!” Those are words you don’t want to hear from your gynecologist, your pilot mid-flight, or your parachute instructor mid-fall. But they are exactly the kind of words you want to blurt out regularly if you are a writer.

Why? Because WTF means you just noticed something. And noticing things? That’s the whole gig. That’s literally the job description:

WANTED: Professional Noticer
Job title: Writer
Requirements: Must be willing to obsess over weird stuff that normal people ignore.
Salary: lol 😂

You see, every single day, we’re stumbling upon these bizarre little moments. You’re scrolling your phone and you see a headline that makes your brain short-circuit. Or someone texts you something so confusing you have to read it three times. Or you’re waiting for your coffee and observe some absolutely unhinged human behavior.

Most people just shrug it off — bankers, store clerks, cheese sommeliers, whatever — it’s not their job to care. They’ve got spreadsheets to spreadsheet and cheese to cheese. But for us writers? That’s literally the whole job. Listening to that tiny voice in your head that won’t shut up and keeps yelling, “EXCUSE ME, BUT WTF IS THIS?!”

WTF isn’t just about the truly weird stuff

Sometimes your brain goes “WTF” because something genuinely bizarre happened — something only you noticed because you were paying attention while everyone else was busy pretending to work on that spreadsheet (or cheese).

That’s great. Write about it.

But here’s the thing: Sometimes you go “WTF” when you notice something completely ordinary. Something mundane. Something that happens literally every day.

And you know what? That’s often the better thing to write about.

Because a writer’s job isn’t just to uncover shocking revelations about those in power or expose how Black Friday deals are just regular prices with fake “original” prices crossed out (though, you know, do that too if you can). A writer’s real superpower is pointing out the tiny…