The Surprising Secret to Attracting Only the Best Job Candidates Revealed
- Job Descriptions are Not a List
Fun anecdotes that showcase an employer’s ability to laugh does pull job seekers in, but writing engaging and targeted job descriptions is more involved than throwing in funny one-liners.
You have listed the basic requirements and preferred skills, but help the candidate see themselves in the role by writing these descriptions as “a day in the life of our new employee that could be you!” Describe the role’s daily duties in detail as well as realistic opportunities that will likely come their way. Describe the company culture and work environment. In this area, many companies usually place “operating heavy equipment” and “exposure to loud noise,” but balance boring descriptions with pizazz and honesty.
