The Surprising Shift: How Social Media Is Secretly Becoming the New Search Engine—and What It Means for You
If you type “winter soup ideas,” the categories that appear include “healthy,” “dinner,” “crockpot” and “hearty.”
There are additional filters for the platform’s content types: Videos, Boards, Profiles and Products.
How are social media platforms evolving into search engines?
A lot of marketers are worried about artificial intelligence tools like ChatGPT, and for good reason.
Before Google started providing an AI overview with almost every search query, they simply provided you with a list of web pages that likely contain the information you’re looking for.
