The Surprising Shift: How Social Media Is Secretly Becoming the New Search Engine—and What It Means for You
This quickly led to the emergence of search engine marketing in the early days of the internet. If you own a blog, search engine marketing plays a huge role in your marketing strategy.
ChatGPT, on the other hand, uses machine learning and language processing to provide information directly, negating the need for the user to visit web pages related to a search query.
This means they don’t need to visit your website to find that information.
However, there’s evidence to suggest that it’s not AI consumers are turning to for information instead of traditional search engines, it’s social media.
