The Surprising Truth About Instagram Reels Length That Everyone Missed
Here are a few additional statistics for each account:
Avg. Views | Avg. Likes | Avg. Comments | Avg. Shares | Avg. Engagement Rate | |
@joshandjase | 667,800 | 42,310 | 1,518 | 1,401 | 7.07% |
@dylanpage.ning | 1,152,100 | 64,380 | 780 | 1,277 | 5.63% |
@mythical | 955,000 | 54,817 | 224 | 9,366 | 5.13% |
The most interesting thing about this data is the correlation between follower count and engagement, specifically, that a lower follower count leads to a higher engagement rate.
But that’s not why we’re here. We’re here to see how video length plays a role in these numbers.