The Surprising Truth About Social Media Growth That Everyone Overlooks: Why Consistency Crushes Virality Every Time
Quality is more important than quantity, so you should base your posting schedule on how long it takes you to create a quality piece of content.
To be consistent, stick to your posting schedule once you choose it.
As for what consistency has to do with the types of content you create, let’s check back in with the two TikTok creators we discussed earlier.
Even though they have different follower counts, at 7.2 million likes each, both @peter_mai_ and @jourdangames have found quite a bit of success on TikTok.
