The Surprising Truth About Social Media Growth That Everyone Overlooks: Why Consistency Crushes Virality Every Time
This is perfectly fine, but we’re going to discuss the advantages and disadvantages of choosing this strategy over posting consistently.
Algorithms like both but favor consistency
Social media algorithms like consistency and virality. This is because what algorithms favor most is engagement.
With this line of thinking, it’s safe to say that posting consistently is the better path to success because it allows you to receive many engagements even if your posts never truly go “viral.”
Plus, creators who post consistently are more likely to publish more posts than creators who only publish posts that have the potential to go viral.
