The Surprising Truth Behind Your Social Media Plateau—And What You’ve Been Overlooking
#11 – Your niche isn’t broad enough
If you saw early growth but then plateaued hard, it might be a sign that you’ve already tapped out your niche.
In other words, you’ve reached most of the people interested in the topic you create content about. And now there’s nowhere else for your content to go. You’ve hit your ceiling.
This is more likely if your niche is super narrow. For example, if you only post marketing tips for local coffee shops, there’s a hard cap on how many people that content will appeal to.
Post Comment