The Untapped Secret Behind Social Commerce Every Creator Must Master Now
The more steps within your sales funnel, the less convenient it’ll be for casual social media users to purchase your products.
This is why many marketers have email lists.
An email list allows you to capture social media users as leads so you can send additional promotional offers to their email inboxes.
An even better alternative is social commerce, which is convenient for consumers for several reasons:
- It allows social media users to stay in the app when they want to purchase your products.
- It also allows social media users to purchase products without creating accounts for online stores they’re unfamiliar with.
Why social commerce is important for brands
If you already sell products online, you may be wondering if social commerce is something you need to consider.
