“Unlock Hidden Potential: 6 Surprising Ways to Revitalize Your Old Blog Content!”

"Unlock Hidden Potential: 6 Surprising Ways to Revitalize Your Old Blog Content!"

Lastly, you can promote a blog post with a guest post.

When you publish a guest post, you’re usually allowed one external link that leads to a page on your own website.

Pitch a topic that relates to the blog post you want to promote but doesn’t directly compete with it.

If your pitch is accepted, ask if you can add a link to your blog post as an organic external link within the post content.

This is a link building strategy, and there are plenty more out there.

3. Rewrite it

If you find an old blog post that’s not very well optimized, doesn’t rank well and doesn’t match the standards you have for blog posts you publish today, consider rewriting it altogether.

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