“Unlock the Future of Shopping: 29 Jaw-Dropping Social Commerce Stats That Will Transform Your Business by 2025!”
Social commerce is a subset of ecommerce in which online transactions for goods take place entirely on social media.
In this post, you’ll find the best statistics that demonstrate the rise of social commerce and social commerce trends.
Editor’s top picks – social commerce statistics
- 59% of consumers around the world have made at least one purchase on social media. (eMarketer2)
- The social commerce market has an estimated value of $1.26 trillion worldwide. (Precedence Research)
- Sales from social commerce are projected to surpass $100 billion in the United States in 2026. (eMarketer1)
- 43.8% of TikTok users in the United States made a purchase from TikTok Shop in 2024. (eMarketer1)
- 78% of consumers around the world cite not receiving buyer protection and refunds as their biggest worry about social shopping. (Statista8)
General social commerce stats
1. Social commerce makes up 18.5% of global ecommerce sales
According to data collected by Statista, the social commerce sector of ecommerce makes up 18.5% of the entire industry around the world.
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