“Unlock the Future of Shopping: 29 Jaw-Dropping Social Commerce Stats That Will Transform Your Business by 2025!”
It’s very likely livestreaming is included in these figures.
Source: eMarketer2
27. Whatnot surpassed $2 billion in livestream sales in 2024
Livestreaming shopping platform Whatnot reported its creators surpassed the $2 billion mark in sales made on its platform.
This is $2 billion generated from livestreams on a single platform.
The company stated over 175,000 hours of video are streamed live on the platform every week, a figure they say “exceeds QVC’s weekly broadcast hours by 800x.”
Sales increased by 155% in the United Kingdom between January and September while sales increased 73% quarter-over-quarter in France.
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