Unlock the Hidden Secrets of Personal Branding That Will Dominate 2019—Are You Ready?
Andrew Schrage, Money Crashers
10. Paid Social Media Ads
“It used to be that one could develop a large audience on social media by posting content organically, but today, everyone I know who’s built a substantial personal brand online is spending large amounts of money on YouTube, Instagram and Facebook ads. Buying likes really can pay off in terms of online conversions and strengthening your online visibility.”
Matthew Capala, Alphametic
11. Native Advertising
“Today’s customers are resistant to advertising, and they know all too well how to use ad blockers. If brands want to reach new consumers in 2019, they should use native advertising or ads that blend naturally into content. Professionals can take advantage of this trend by investing in Instagram in-feed ads, Snapchat filters, Facebook ads and other similar ads found on social media.”
