Unlock the Hidden Secrets That Make Narrative Writing Unforgettable
Narrative Wins Races: Politicians use narrative to build emotional and intellectual connections with the public, and as a tool of persuasion, but they are often more invested in controlling the story than sharing it. As they reveal their life stories to us, politicians pick and choose which bits to include, forging a selective narrative that emphasizes their strengths while downplaying their weaknesses. And the best narrative often wins while an unappealing or disagreeable narrative is a losing proposition.
