Unlock the Hidden Secrets That Make Narrative Writing Unforgettable
Narrative Sells: Watch some commercials to see narrative being used to sell products and services. In advertising, stories are often presented as problems, with the product as the solution: After years of itchy razor burn, a young man finally finds a razor that leaves his face clear and smooth. Ads feature narratives that a target demographic can relate to, which is why commercials sell millions of products ranging from food and cleaning supplies to computers and makeup and life-insurance policies.