“Unlock the Secret Analytics: Mastering WordPress with Google Insights”

Click the copy icon next to your Measurement ID. This is the number you’ll need to connect to your WordPress site.
Step 3: Add the Measurement ID to your WordPress website
There are three ways to add your Measurement ID to your WordPress site:
You only need to add your Google Analytics information to your website once using one of the methods above; adding your analytics measurement to your site more than once may result in inaccurate reporting.
If you want to use a plugin, simply activate it and follow the step-by-step instructions. Each plugin has a slightly different process, but they should guide you through the connection process.