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21. Create Facebook groups
If you’re already trying to build a community through your Facebook page, it may seem silly to try to build another in a Facebook group.
However, Facebook groups offer a great way to gather a chunk of your target market and engage with them in a non-markety way by sharing your problems and solutions with one another.
You can even create and join Facebook groups as pages these days.
22. Inspire user-generated content
User-generated content (UGC) is content that individual social media users publish on their own about a particular product or brand.
