Unlock the Secret Formula: 6 Story Arcs That Will Keep Your Audience Glued to Every Word
In life, it can feel like things happen randomly, without causation, and with little or no meaning.
The human brain, though, needs meaning. We need to understand why things are going badly for us so we can avoid it, or why things are going well so we can do more of whatever’s working.
This is why humans love stories. Stories give us a sense of purpose, meaning, and shape, and they do that through story arcs.

In stories, we get to see the cause-and-effect connections between otherwise random events. We get to experience the deeper meaning of life. We get to see through the chaos of real life and see the underlying pattern.



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