“Unlock the Secret Formula: Crafting a Blog Post Outline That Captivates Readers in Minutes!”
Step 3: Determine the format for your post
Different topics will lend themselves more easily to different formats. Here are some types of posts you could consider and when each one might make the most sense for your article:
| Type of blog post | Best suited for these types of topics | Example headline |
| How-to | Instructional guide on completing a task or learning a skill. | How to Get Started With Mountain Climbing |
| What-is | An extended definition of a term or topic. | What is the Most Difficult Mountain to Climb? |
| Why-is | Answering a question that people commonly ask (or perhaps don’t ask often enough). | Why is [PRODUCT] the Best Option for [TASK] When Mountain Climbing? |
| When | Informing readers about what to do in a given set of circumstances. | When Should You Avoid Mountain Climbing If You’re Unsure About the Weather? |
| Essay | Writing about a personal experience. | What I Learned From Climbing a Mountain |
| Review | Covering a product you’ve used or want to recommend. | Why I Recommend [PRODUCT] for Mountain Climbing |
| List | Rounding up your favorite things or options within a category or topic. | 10 Things You Should Know Before Mountain Climbing |
| Comparison | Stacking two products or options against one another. | [MOUNTAIN A] vs. [MOUNTAIN B]: Which One Should Beginners Climb First? |
| Interview | Sharing a Q&A with an individual or a feature article based on an interview. | A Conversation With a Famous Mountain Climber |
| Feature Article | Deep dive into an interesting story based on interviews and research. | The Interesting Story About the World’s Best Mountain Climber |
There are more types of blog posts that could consider writing, but these are some ideas for common formats that you might choose. What matters most is that you understand which one you are writing before you begin, rather than getting too deep into your post, and realizing that you need to change direction after you have already spent time working on a draft.
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