Unlock the Secret Social Media Hacks Top Brands Don’t Want You to Know
7. Add alt text to image posts
Alt text is a short written description that explains what’s in an image. It’s used to make web content more accessible to users with visual impairments.
Everyone knows alt text is an important part of search engine optimization (SEO), but it also helps with social media optimization (SMO).
It helps the algorithm to better understand your image post, which in turn helps with discoverability as the algorithm is more likely to show it to users who are interested in the topic.
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