Unlock the Secret Social Media Hacks Top Brands Don’t Want You to Know
13. Share user-generated content
If you’ve only been sharing your original content on social media so far, try sharing content created by your followers. This is a great way to foster trust and build a community around your brand.
Just remember to tag the account that the original content came from when sharing UGC. This isn’t just good etiquette, it can also help to boost your reach.
A good way to curate UGC to share on your socials is to run a branded hashtag campaign.
For example, if you sell a product, you could ask users to share snaps of themselves using your product alongside your branded hashtag as part of a competition. Then, re-post your favorite photos to your socials.
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