Unlock the Secret Tactics Behind 47 Proven Email List Strategies That Skyrocket Growth and Revenue
They’d use their opt-in tool’s split-test feature to offer the ebook on Form A and the free course on Form B.
Whichever form generates the most subscribers is the clear winner.
47. Split test landing page designs
If you create entire landing pages for your opt-in forms or lead magnets, you should definitely split test landing page designs as well.
It works in the same way as split testing opt-in forms does: you split test different colors, text and typography.
Because the design is obviously a lot larger, you can also split test its layout.
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