Unlock the Secret to Boosting Your Writing Business: The Referral Strategy You Never Knew Existed!
“If I do good work, my clients will refer me to their colleagues, friends and associates”
In a nutshell, don’t count on it. Sure, it seems to make sense. But here’s a caveat—referring you won’t typically cross Mr. or Ms. Client’s mind. They might be doing the happy dance when you submit your eloquent, compelling prose. They may be singing your praises and telling you what a wonderful job you’ve done. However, a referral is at the bottom of their things to do list, if it made the list at all. There are several reasons for this and a fix for the quandary. As luck would have it, that’s what this article is all about.
