Unlock the Secret to Lightning-Fast WordPress Publishing with The Pattern System!
- Managing multiple offers (like courses, services, or launches).
- Publishing sales or landing pages that need tailored proof.
- Sharing weekly updates and want fresh testimonials per post.
- Showcasing reader or client feedback across different categories.
Just paste in a quote, update the name or source, and that’s it. Try these five ways to add social proof exactly where your readers need it.
- Add a testimonial beside your pricing or opt-in blocks (aka my go-to move): Add testimonials right below your pricing table, opt-in form, or CTA (usually when people hesitate) to gently nudge decision-making.
- Add visual rhythm to long posts: Use testimonials strategically between dense content sections to give the reader a breather, while subtly reinforcing ideas. Cheeky, right?
- Swap in fresh quotes weekly without reformatting: If you publish regularly, rotate short praise or feedback from new customers, readers, or partners to capitalize on your best quotes.
- Feature micro-testimonials from social or DMs: Pull short messages from Twitter replies, Instagram comments, or emails and paste them directly into the testimonial block.
- Reinforce your hook by pairing it with real feedback: Start a post or section with a quote that mirrors your headline. When readers see someone else validating what you’re about to say, they stay longer.
Tip: You can also save multiple versions of this layout as synced patterns by use case — one for each program, product, or service. That way, when you add new testimonials for each use case in one place, they’ll update everywhere the pattern is used.
To do this, copy the testimonial loop JSON and name the new version Synced testimonial loop for [use case]. Now open it using TextEdit and change:
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