Unlock the Secret to Writing Captivating Blog Posts with AI—Without Sacrificing Your Authentic Voice

Aside from collecting insights via secondary research, you can also interview subject matter experts (SMEs) to get firsthand knowledge.
AI tools can help you generate thoughtful interview questions to get useful context from your SMEs.
Use (and customize) this prompt to extract relevant questions for your blog posts:
I’m preparing to interview a subject matter expert for a blog post about [topic].
The purpose of the post is to help [audience] understand or take action on [key takeaways]. The expert I’m interviewing is experienced in [brief description of their background, role, or area of expertise].
Based on this, suggest a list of 10–12 thoughtful, original interview questions that:
- Go beyond the basics and invite nuanced answers
- Elicit examples or real-life stories from the expert
- Tie back to the blog post angle and audience needs
- Uncover fresh insights that haven’t been widely shared
Organize the questions into categories, such as:
- Background/context
- Strategy/methods
- Reflection/perspective
3. Structure your research into an outline
At this point, you’re likely looking at pages of scattered notes, screenshots, interview transcripts, and half-baked thoughts. It’s a mine of information, but you have to dig deeper to strike gold.
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