Unlock the Secret Weapon Every Brand Overlooks: The Power of User-Generated Content (UGC)
The brand encouraged iPhone users to share their best photos and videos using the hashtag. Apple then curates those submissions and features the best ones in its global ad campaigns.
2. Run a UGC competition
Gamify your UGC campaign by making it a competition.
Ask your audience to create and share content about you using a specific hashtag or prompt, and offer a prize for the best submission.
You can set up a UGC competition using a social media contest tool like SweepWidget. It’s super easy to use and has a bunch of neat features, like interactive leaderboards and tiered rewards.
Post Comment