“Unlock the Secrets: 10 Insider Tips to Price Your Ebook for Maximum Sales!”
4. The ‘series pricing’ strategy
This is my favorite ebook pricing strategy, but it’ll only work for sellers who have a series of ebooks to sell.
The idea is to underprice the first ebook title in your series and use it to sell the second, third, fourth, fifth, etc. at full price.
For example, let’s say you have a series of five ebooks. Here’s how you could price them:
- Book 1 – Free
- Book 2 – $2.99
- Book 3 – $7.99
- Book 4 – $7.99
- Book 5 – $7.99
Making the first ebook free encourages as many readers as possible to explore your work.
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