“Unlock the Secrets: 18 Game-Changing Tips to Skyrocket Your Instagram Engagement!”
RivalIQ’s data says the median engagement rate per Instagram post among 14 industries was 0.43% in 2023 when total number of followers was used in place of total reach.
The average engagement rate was 0.63%.
These numbers prove how unpredictable Instagram is as a social media platform and that you’re better off paying attention to and improving your own engagement rate rather than trying to meet an industry standard that likely doesn’t exist.
Reasons why your Instagram engagement rate might be low
Your engagement right might be low on Instagram because you…
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