Unlock the Secrets of Cinematic Storytelling to Transform Your Short-Form Videos Instantly

Unlock the Secrets of Cinematic Storytelling to Transform Your Short-Form Videos Instantly

13. Use tension and suspense

You can’t always build tension and suspense in videos you film in the moment, but you can set up shots so they build suspense naturally.

For example, if the point of your video is to showcase something, start with that something being hidden or “unboxed.”

If you’re showcasing a house, start outside, and explain how it looks or why you chose its decor to your audience before you enter.

If you’re showcasing a product, leave it in its original packaging, then unbox it in the video.

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