Unlock the Secrets of Cinematic Storytelling to Transform Your Short-Form Videos Instantly
But when TikTok became popular in 2020, it helped create a surge in popularity for the short-form video format.
Now, videos that are under 60 seconds are the norm on social media. Instagram, Facebook and YouTube have even followed suit by creating their own respective short-form video format.
Short videos are easy to consume and are highly rewatchable. These two factors make them shareable as well, which fuels the number of engagements they receive.
When it comes down to it, because short-form videos are able to hold an audience’s attention more effectively, they make it easier for you to spread your message to a larger group of people.
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