Unlock the Secrets Top Travel Bloggers Know Before They Hit ‘Publish’—And How You Can Too!
You can set goals around content creation, growth, and/or engagement. Below are some examples of goals in each category:
- Posts: If you’re just starting to create content, consider committing to a daily or weekly cadence for adding content to your blog. Creating content regularly will help you establish your expertise and nail down your voice and tone.
- Traffic: Increasing the number of visitors to your website is another way to track growth and success. There are many strategies for increasing your site’s traffic, like search engine optimization to increase your ranking on Google, cross-posting content on other platforms, and paid advertising.
- Engagement: Beyond the sheer number of visitors coming to your site, it’s important to track whether visitors continue to engage with your content over time. Repeat visitors and subscribers will be the heart of your blog and community. Track the number of newsletter subscribers you have, how many followers you have on social media, or how many comments you get on your posts.
Consider monetization strategies
Even if you are starting small, knowing how you may want to monetize your blog in the future can help you decide what infrastructure and tools you’ll need to support your long-term growth.