Unlock the Surprising Truth Behind Personal Branding Resolutions That Actually Work in 2019
According to an article in the New York Times, one-third of individuals who make New Year’s resolutions don’t make it past the end of January. The author indicated that resolutions fail because they aren’t the right resolutions. Specifically:
- It’s a resolution established because someone else is telling you to change. Like a mother-in-law telling you to get fit and lose some weight.
- It’s not specific enough. For example: I’m going to go to the gym.
- Your plan isn’t do-able and realistic – like, I am going to hire a personal trainer and a fitness coach, go to three exercise classes a week and start a Keto diet.
Set New Year’s Resolutions for Your Personal Brand
It’s the time of year for us to reflect upon what we did well to deliver on or be consistent with our personal brands and to set some New Year’s resolutions for strengthening our brand in 2019. Spend no more than 30 minutes thinking through and writing down the first things that come to mind when answering these questions.
