“Unlock Your Blog’s Potential: 7 Surprising Secrets to Revitalize Your Content for the New Year!”
One of my clients ran a passport agency. He used social listening to find people in need of an express passport and generated a significant amount of revenue from Twitter using keyword and hashtag searches.
You can also use social listening to find mentions of your brand on other blogs. If they didn’t link to your blog, you can reach out and ask them to include a link.
Some of the best guest blogging opportunities can be found by setting up custom searches in a social listening tool.
And, one of my favourite uses is to find posts where I’m mentioned (or my blog is) – I like to comment on these posts to thank the author, and sometimes I’ll share them with my audience.