“Unlocking Literary Connections: How Strategic Book Publicity Can Transform Your Relationship with Readers”
We live in an attention economy, and writers need megaphones to cut through the noise. Still, I wondered: Is there a way to market my book without being shallow or self-serving? And if so, what would those essays look like?
Center Your Reader, Not Yourself
While some purists might argue that art doesn’t require an audience, most contemporary authors will admit that they prefer their work to be seen, consumed, or appreciated in some capacity. I like to imagine writers and readers enjoying a symbiotic relationship. My words and a reader’s response to those words are enjoying an ongoing conversation.
