“Unlocking Success: Why ‘Listening, Not Telling’ Is the Secret to Revolutionizing Your Book Marketing Strategy!”
Are you still clinging to outdated book promotion tactics, thinking they’ll lead you to literary stardom? Maybe it’s time to reconsider. In today’s digital world, various platforms empower writers to showcase their work directly and engage with their audience, leaving the traditional book review model in the dust. This article, “The Reckless Writer,” dives into the costly, attention-diverting strategies many authors pursue—and why you might be better off focusing on what truly matters: your writing! Join me in exploring how shifting your perspective can revitalize your approach to publishing. It’s about taking control of your narrative rather than outsourcing your pitch. Click here to LEARN MORE.
THE RECKLESS WRITER
Writers should avoid expensive strategies that divert attention away from their work
Writers often reach out to me for book reviews. I’m happy to offer reviews, but one of the things that I’ve seen over the years is that it’s not a model that necessarily leads to sales. I have a pretty substantial following on a variety of platforms, but there’s no way of predicting how many readers will engage with the work and go on to buy the book.
One of the fundamental problems of the book review model is that it deprives the author of agency. Essentially, you’re asking somebody to write a sales pitch who is not an expert on the subject matter.
You are the expert. You should be composing the pitch.
Most writers still cling to an outdated model of how the writing industry works. We’re still thinking in terms of creating a physical product, in this case a book, and placing it in front of customers. The issue is that we are now living in a digital age, and that requires us to look at writing from a completely new perspective.
Today, platforms exist that allow writers to directly engage with their readers. We can send…
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