“Unlocking the Hidden Gig Market: How Instagram Can Transform Your Freelance Writing Career!”

This presents a few options for curating your content. First: if you specialize in writing about very visual subjects — food, fashion, places, etc. — you feature this. (If you’re worried about the image itself, remember that a good photo editing or layout app can go a long way.)

Featuring your work on your feed immediately gives potential clients an idea of what you do. The example above shows good form: the product is mentioned in the first few words, placed within a hook that anyone who’s wanted cake for breakfast can relate to. Openings like this are especially important on Instagram, where roughly tweet-length copy performs best. (Save the hashtags for the end of the caption.)

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